Territory Field Marketing Manager, Events

About Stronghouse    

Strong on the Inside & Out. We know nothing's more valuable than what takes place on the inside of a home, the family moments that strengthen bonds. The lived experiences that shape communities. We believe our customers’ attention should be on nurturing and enjoying their interests and their families, not on roofs, siding, or windows. Our job is to make sure that it never changes.     

Position Summary 

The Territory Field Marketing Manager drives customer acquisition and brand awareness 

through high-impact field marketing programs. This role leads to the recruiting, training, 

and management of field teams while executing lead-generation strategies across events 

and big-box retail locations. The ideal candidate is a hands-on leader with a proven ability 

to scale high-performing teams and deliver measurable results.

Key Responsibilities 

Recruit, hire, train, supervise, and develop field marketing teams (Events, Outreach, Big Box)  

Lead onboarding, coaching, performance management, and team development initiatives 

Execute training programs aligned with company standards 

Manage and track KPIs including leads, appointments, conversion rates, and ROI 

Plan and execute high-volume lead generation campaigns 

Develop territory-specific strategies to maximize engagement 

Coordinate event logistics including staffing, scheduling, and materials 

Generate leads personally while leading by example 

Build and maintain relationships with retail partners and event organizers 

Oversee territory operations including event calendars, inventory, and logistics 

Maintain CRM accuracy and provide performance reporting 

Ensure compliance with company standards and partner requirements 

Finding, coordinating, booking, and executing events within the territory 

Maintaining labor and expenses within the budget

 

Qualifications 

Experience hiring, training, and managing teams 

Background in event marketing or big-box retail 

Proven success exceeding lead generation targets 

Ability to work evenings and weekends 

Experience in fast-paced environments 

Knowledge, Skills, and Abilities  

Strong leadership and coaching skills 

Excellent communication and interpersonal abilities 

Sales-driven mindset and customer engagement 

Ability to analyze data and optimize performance 

Experience with CRM systems 

Highly organized and results-oriented

Travel Requirements 

Frequent travel within assigned territory 

Regular on-site presence at events and retail locations 

Travel for team oversight and event execution