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Senior Copywriter

  • Bengaluru, India
  • Full-time
  • Posted

Skills

  • Communication

Job description

๐—ง๐—ต๐—ถ๐˜€ ๐—ฟ๐—ผ๐—น๐—ฒ ๐—ถ๐˜€ ๐—ณ๐—ผ๐—ฟ ๐—ผ๐—ป๐—ฒ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ช๐—ฒ๐—ฒ๐—ธ๐—ฑ๐—ฎ๐˜†'๐˜€ ๐—ฐ๐—น๐—ถ๐—ฒ๐—ป๐˜๐˜€

๐—ฆ๐—ฎ๐—น๐—ฎ๐—ฟ๐˜† ๐—ฟ๐—ฎ๐—ป๐—ด๐—ฒ: ๐—ฅ๐˜€ ๐Ÿฏ๐Ÿฌ๐Ÿฌ๐Ÿฌ๐Ÿฌ๐Ÿฌ - ๐—ฅ๐˜€ ๐Ÿฑ๐Ÿฌ๐Ÿฌ๐Ÿฌ๐Ÿฌ๐Ÿฌ (๐—ถ๐—ฒ ๐—œ๐—ก๐—ฅ ๐Ÿฏ-๐Ÿฑ ๐—Ÿ๐—ฃ๐—”)

Experience: 3+ yrs

Location: Bangalore

As a Senior Copywriter, you will be the creative heartbeat behind compelling campaigns that resonate across diverse media platforms. Leveraging your mastery of Hindi and persuasive language, you will craft copy that drives brand awareness, engagement, and conversions for a broad spectrum of clients. Your strategic insights will shape storytelling for print advertisements, social media posts, and immersive scripts, ensuring each piece aligns with brand voice and market objectives. Working closely with design, strategy, and account teams, you will turn complex concepts into clear, concise narratives that captivate audiences and reinforce the brandโ€™s positioning. By continuously refining messaging for maximum impact, you will elevate the brandโ€™s presence in a competitive landscape and help deliver measurable results for our clients.

Requirements

๐—ž๐—ฒ๐˜† ๐—ฅ๐—ฒ๐˜€๐—ฝ๐—ผ๐—ป๐˜€๐—ถ๐—ฏ๐—ถ๐—น๐—ถ๐˜๐—ถ๐—ฒ๐˜€

โ€ขDevelop highโ€‘impact copy for print advertisements, ensuring clarity, creativity, and adherence to brand guidelines.
โ€ขCraft engaging social media content, from captions to microโ€‘ads, that drives interaction and aligns with campaign goals.
โ€ขWrite scripts for video and audio productions, translating brand messages into compelling storytelling formats.
โ€ขCollaborate with creative and account teams to brainstorm concepts and deliver creative briefs tailored to client objectives.
โ€ขConduct research on target audiences, industry trends, and competitive landscapes to inform copy strategies.
โ€ขEdit and proofread all copy to ensure consistency, accuracy, and a polished final product across all languages.
โ€ขManage multiple projects simultaneously, meeting tight deadlines while maintaining high quality standards.
โ€ขProvide creative direction and copy guidance to junior writers and interns, fostering skill development and consistency.
โ€ขAnalyze campaign performance data and adjust messaging to optimize engagement and conversion metrics.
โ€ขStay updated on evolving linguistic trends in Hindi and digital communication to keep copy fresh and culturally relevant.

๐—ช๐—ต๐—ฎ๐˜ ๐— ๐—ฎ๐—ธ๐—ฒ๐˜€ ๐—ฌ๐—ผ๐˜‚ ๐—ฎ ๐—š๐—ฟ๐—ฒ๐—ฎ๐˜ ๐—™๐—ถ๐˜

โ€ขProven experience as a copywriter with at least 3+ years in a dynamic, fastโ€‘paced environment.
โ€ขExceptional command of Hindi, including nuanced usage suitable for diverse audiences.
โ€ขDemonstrated success in creating integrated campaigns across print, digital, and social media platforms.
โ€ขStrong scriptwriting abilities for video, radio, and OTT content, with a portfolio of completed projects.
โ€ขAbility to translate data insights into creative strategies that enhance campaign performance.
โ€ขExcellent editing and proofreading skills, with a meticulous eye for detail.
โ€ขCollaborative mindset, thriving in crossโ€‘functional teams and providing constructive feedback.
โ€ขTimeโ€‘management prowess, consistently delivering highโ€‘quality work under tight deadlines.
โ€ขAdaptability to changing brand narratives and ability to pivot quickly in a fastโ€‘moving market.
โ€ขPassion for storytelling and a deep understanding of cultural nuances in Hindi language marketing.

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