๐ง๐ต๐ถ๐ ๐ฟ๐ผ๐น๐ฒ ๐ถ๐ ๐ณ๐ผ๐ฟ ๐ผ๐ป๐ฒ ๐ผ๐ณ ๐๐ต๐ฒ ๐ช๐ฒ๐ฒ๐ธ๐ฑ๐ฎ๐'๐ ๐ฐ๐น๐ถ๐ฒ๐ป๐๐
๐ฆ๐ฎ๐น๐ฎ๐ฟ๐ ๐ฟ๐ฎ๐ป๐ด๐ฒ: ๐ฅ๐ ๐ฏ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ - ๐ฅ๐ ๐ฎ๐ฑ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ (๐ถ๐ฒ ๐๐ก๐ฅ ๐ฏ-๐ฎ๐ฑ ๐๐ฃ๐)
Experience: 3+ yrs
Location: Remote (India), remote (united states)
Job Type: Full Time
We are looking for a highly strategic and execution-focused Brand Reputation, SEO & PR Manager to own and strengthen the organisationโs digital reputation across search engines, online platforms, media, and customer communities.
This is a hands-on role focused on building a strong, authoritative, and resilient digital presence. You will take ownership of the brandโs search visibility, develop high-authority content and PR initiatives, strengthen positive brand narratives, and proactively identify and address reputation risks.
The ideal candidate combines expertise in SEO, Generative Engine Optimization (GEO), digital PR, online reputation management, content strategy, and crisis response with a strong bias toward measurable execution.
Requirements
KEY RESPONSIBILITIES
โขOwn and continuously improve the brand's Page One search presence across Google and other relevant search ecosystems.
โขDevelop strategies to ensure top search results are dominated by authoritative, accurate, and trusted brand or third-party properties.
โขClaim, optimise, maintain, and regularly refresh profiles across LinkedIn, Medium, industry directories, review platforms, and other high-authority websites .
โขMonitor brand search results, online mentions, reviews, media coverage, and reputation signals across relevant digital channels.
โขDevelop and publish high-quality, SEO-optimised content designed to strengthen positive brand narratives and improve search visibility.
โขBuild a content defence strategy that supports reputation protection through authoritative websites, editorial content, digital PR, and organic search.
โขDevelop relationships with journalists, industry publications, influencers, and high-authority websites to secure relevant press mentions, guest posts, and earned media opportunities .
โขDevelop rapid-response content and PR strategies when reputation risks or negative narratives emerge.
โขCoordinate multiple content assets and distribution channels to strengthen positive search visibility during reputation challenges.
โขBuild and grow a genuine customer advocacy community that encourages satisfied customers to share authentic experiences.
โขWork with Customer Success and other teams to identify brand advocates and develop appropriate advocacy initiatives.
โขEncourage positive customer stories, reviews, testimonials, and community participation while maintaining authenticity and compliance with platform policies.
โขDevelop and maintain reputation monitoring systems using tools such as Google Alerts, Mention, Brand24, or similar platforms .
โขIdentify emerging reputation risks, negative narratives, search trends, and potential digital threats.
โขTrack SEO, reputation, content, media, and search performance metrics and use insights to improve strategy.
โขResearch developments in SEO, AI search, LLM-driven discovery, GEO, digital PR, and reputation management .
โขAdapt strategies proactively as search algorithms, platform policies, AI search behaviour, and online trends evolve.
โขCollaborate with internal teams to align reputation, SEO, content, customer experience, and communications initiatives.
โขDevelop scalable processes and systems that improve the organisation's ability to protect and strengthen its digital reputation.
WHAT MAKES YOU A GREAT FIT
โข3+ years of hands-on experience in online reputation management, SEO, digital PR, brand communications, or a closely related field.
โขProven track record of improving and managing brand visibility and reputation across search results .
โขStrong expertise in SEO, content strategy, technical search fundamentals, and search reputation management .
โขPractical understanding of Generative Engine Optimization (GEO), AI-powered search, LLM discovery, and emerging search behaviour .
โขExperience developing high-authority content strategies and securing relevant digital PR or media placements.
โขStrong understanding of online reputation risks, search result management, brand monitoring, and crisis response.
โขExperience using reputation and monitoring platforms such as Google Alerts, Mention, Brand24, or equivalent tools .
โขProven ability to respond quickly and strategically to reputation threats and emerging issues.
โขStrong content development and editorial judgement with the ability to create compelling, credible, and search-optimised content.
โขExperience building relationships with journalists, publications, industry websites, communities, or other external stakeholders.
โขUnderstanding of customer advocacy, community building, reviews, testimonials, and authentic brand storytelling.
โขStrong analytical skills with the ability to interpret search, content, reputation, and engagement data.
โขHighly proactive and execution-oriented, with the ability to move quickly from strategy to implementation.
โขStrong research skills and a willingness to continuously experiment with emerging SEO, AI, and digital reputation techniques.
โขExcellent written and verbal communication skills.
โขAbility to work independently, manage priorities, and operate effectively in a fully remote environment .
โขStrong judgement, discretion, resilience, and ownership when handling sensitive brand and reputation matters.
โขComfortable working directly with senior leadership and communicating reputation risks, opportunities, priorities, and results clearly.